In 2010, we started a little company called Sun Bum® that creates skin, lip and hair care products that fit the essence, aesthetic and socially conscious vibe of our small beachside community.
Since then, some of us started having babies and we found ourselves not knowing which products we could trust to put on their sensitive newborn skin. So, just like before, we decided to make our own products for our own babies. We called it Baby Bum (of course) and because we make it for our own rad little bundles of joy, you can be sure it’s always the very best it can be. Our products use some of the earth’s most treasured ingredients and we don’t use anything that could hurt the planet or our kids. That’s a promise.
Baby Bum products have been safety and allergy tested in third-party clinical testing reviewed by board certified Dermatologist and have been verified to be non-irritating even for those with sensitive skin.
For products that we just know are going to splash around those little eyes (like our Shampoo & Wash and Bubble Bath), we have submitted them for third-party clinical testing with independent board certified ophthalmologists, which has found our formulas to be tear-free.
pH describes the acidity or alkalinity of a material, even skin. Skin is slightly acidic, which is part of its natural defensive mechanism to maintain a healthy flora and deter harmful bacteria from making themselves at home. Baby Bum products are formulated to be ultra mild and maintain the skin’s natural pH.